Benoit Mandelbrot passed away 1924-2010

October 16, 2010 · Posted in innovation · Comment 

Benoit Mandelbrot, the mathematician who discovered fractals has passed away at age 85. I owe his genius for some fundamental concepts that make the Predictive Innovation® possible.

Overlooked Innovations: Spin Dry Mop Bucket

October 2, 2010 · Posted in innovation · 2 Comments 


The Mopking super spin dry mop uses centrifugal force to remove the water from the mop. This saves work, produces a better result, and is more convenient. This one is powered by a foot pedal but they also make a rechargeable battery powered bucket that can even be used by handicapped people.

This is the first of a new category of articles I’ll be making that reveals overlooked innovations. Even though there was a large need and no technological barriers, this innovation was overlooked for more than 100 years. The primary reason this rather simple but vastly better innovation was overlooked is people had accepted a single paradigm and only made incremental changes. The concept of squeezing a rag to dry it out was passed along to mops and has remained for thousands of years. There are dozens of much better ways of achieving the goals of mopping which have been overlooked. This tendency to focus on one concept then drag it along even when it is clearly only marginally satisfying users applies to every area of life. The Predictive Innovation® helps you break out of that trap.

Is Your Product Too Expensive? How to calculate price and cost.

August 12, 2010 · Posted in innovation, strategy · Comment 

How to price your products to maximize demand and profit and create a strong business strategy using the Predictive Innovation® with Flying Cars as an example

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