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		<title>Is Your Product Too Expensive? How to calculate price and cost.</title>
		<link>http://markproffitt.com/2010/08/12/is-your-product-too-expensive-how-to-calculate-price-and-cost/</link>
		<comments>http://markproffitt.com/2010/08/12/is-your-product-too-expensive-how-to-calculate-price-and-cost/#comments</comments>
		<pubDate>Thu, 12 Aug 2010 07:58:09 +0000</pubDate>
		<dc:creator>mark</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[flying cars]]></category>
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		<description><![CDATA[Is Your Product Too Expensive? View more webinars from Mark Proffitt. How to price your products to maximize demand and profit and create a strong business strategy using the Predictive Innovation&#174; with Flying Cars as an example]]></description>
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		<title>Reducing Business Risk: Predictive Innovation&#174;</title>
		<link>http://markproffitt.com/2010/01/17/reducing-business-risk-predictive-innovation-method/</link>
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		<pubDate>Sun, 17 Jan 2010 08:15:42 +0000</pubDate>
		<dc:creator>mark</dc:creator>
				<category><![CDATA[Innovation]]></category>
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		<category><![CDATA[alternatives matrix]]></category>
		<category><![CDATA[blue ocean]]></category>
		<category><![CDATA[innovation management]]></category>
		<category><![CDATA[innovation quotient]]></category>
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		<category><![CDATA[market research]]></category>
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		<description><![CDATA[Every investor is concerned about risk. How do you accurately assess the risk of an innovation investment? Can you calculate an Innovation Quotient to measure it? How do you control your exposure to the risk? Can you reduce your risk and still maintain desirable profits? Yes, with the Predictive Innovation&#174;. All traditional methods of risk [...]]]></description>
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		<title>Overview of the Predictive Innovation&#174;</title>
		<link>http://markproffitt.com/2009/02/27/overview-of-the-predictive-innovation-method/</link>
		<comments>http://markproffitt.com/2009/02/27/overview-of-the-predictive-innovation-method/#comments</comments>
		<pubDate>Fri, 27 Feb 2009 23:03:02 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Innovation]]></category>
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		<guid isPermaLink="false">http://www.markproffitt.com/?p=358</guid>
		<description><![CDATA[Predictive Innovation&#174; Overview View more presentations from MarkProffitt. (tags: reduce risk)]]></description>
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		<title>Analysis of Innovation at Google</title>
		<link>http://markproffitt.com/2009/02/19/analysis-of-innovation-at-google/</link>
		<comments>http://markproffitt.com/2009/02/19/analysis-of-innovation-at-google/#comments</comments>
		<pubDate>Thu, 19 Feb 2009 12:08:21 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Innovation]]></category>
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		<category><![CDATA[Agile]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[douglas merrill]]></category>
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		<category><![CDATA[larry page]]></category>
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		<category><![CDATA[open innovation]]></category>
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		<category><![CDATA[search]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[university of michigan]]></category>

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		<title>Why do 88% of Ideas Fail to Make it to Market?</title>
		<link>http://markproffitt.com/2007/02/21/why-do-88-of-ideas-fail-to-make-it-to-market/</link>
		<comments>http://markproffitt.com/2007/02/21/why-do-88-of-ideas-fail-to-make-it-to-market/#comments</comments>
		<pubDate>Wed, 21 Feb 2007 16:23:28 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Innovation]]></category>
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		<category><![CDATA[ceo]]></category>
		<category><![CDATA[creativity research]]></category>
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		<category><![CDATA[product development]]></category>
		<category><![CDATA[product management]]></category>
		<category><![CDATA[profit margin]]></category>
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		<category><![CDATA[successful marketing]]></category>
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		<description><![CDATA[The reason 88% of ideas fail to make it to market is companies have no system to turn ideas into marketable innovations. Innovation requires 7 elements. To innovate successfully you must DO ALL SEVEN.]]></description>
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