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	<title>Mark Proffitt &#187; creativity</title>
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	<description>Predictive Innovation for Business &#38; Society</description>
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		<title>Creativity and Innovation Can Be Learned</title>
		<link>http://markproffitt.com/2011/11/08/learn-creativity-innovation/</link>
		<comments>http://markproffitt.com/2011/11/08/learn-creativity-innovation/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 22:08:39 +0000</pubDate>
		<dc:creator>mark</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[binary logic]]></category>
		<category><![CDATA[brain]]></category>
		<category><![CDATA[comparison]]></category>
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		<category><![CDATA[creativity]]></category>
		<category><![CDATA[genius]]></category>
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		<category><![CDATA[nand gate]]></category>
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		<category><![CDATA[parallel processing]]></category>
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		<category><![CDATA[thinking]]></category>
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		<category><![CDATA[unschooling]]></category>

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		<description><![CDATA[I make a distinction between creativity and innovation. I define innovation as &#8220;Profitably satisfying unmet desires.&#8221; Profitable doesn&#8217;t just mean money, it means better satisfying the desires of everyone involved. A new device or way of doing something won&#8217;t be accepted unless it makes things better for everyone who is needed to make it happen. [...]]]></description>
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		<title>Overview of the Predictive Innovation&#174;</title>
		<link>http://markproffitt.com/2009/02/27/overview-of-the-predictive-innovation-method/</link>
		<comments>http://markproffitt.com/2009/02/27/overview-of-the-predictive-innovation-method/#comments</comments>
		<pubDate>Fri, 27 Feb 2009 23:03:02 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[innovation system]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[predictive innovation]]></category>
		<category><![CDATA[presentation]]></category>
		<category><![CDATA[product development]]></category>
		<category><![CDATA[reduce risk]]></category>
		<category><![CDATA[slideshare]]></category>
		<category><![CDATA[what customers want]]></category>

		<guid isPermaLink="false">http://www.markproffitt.com/?p=358</guid>
		<description><![CDATA[Predictive Innovation&#174; Overview View more presentations from MarkProffitt. (tags: reduce risk) Be Sociable, Share! Tweet]]></description>
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		<title>Can You Innovate Without Craziness?</title>
		<link>http://markproffitt.com/2009/01/27/can-you-innovate-without-craziness/</link>
		<comments>http://markproffitt.com/2009/01/27/can-you-innovate-without-craziness/#comments</comments>
		<pubDate>Tue, 27 Jan 2009 11:47:08 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[crazy]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[intelligent]]></category>
		<category><![CDATA[predictive innovation]]></category>
		<category><![CDATA[profit]]></category>
		<category><![CDATA[return on investment]]></category>
		<category><![CDATA[risk]]></category>
		<category><![CDATA[roi]]></category>
		<category><![CDATA[sane]]></category>
		<category><![CDATA[shoes]]></category>
		<category><![CDATA[smart]]></category>

		<guid isPermaLink="false">http://www.markproffitt.com/?p=222</guid>
		<description><![CDATA[Bizarre and weird behavior isn&#8217;t the source of innovation. Innovation is satisfying customers&#8217; unmet desires. Unless your customers want to watch you act crazy then bizarre behavior is not innovative. All you need to satisfy customers&#8217; unmet desires is to understand your customers and have a system for creating products and services that do more [...]]]></description>
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		<title>Google is an Innovation Amateur</title>
		<link>http://markproffitt.com/2006/12/14/google-is-an-innovation-amateur/</link>
		<comments>http://markproffitt.com/2006/12/14/google-is-an-innovation-amateur/#comments</comments>
		<pubDate>Thu, 14 Dec 2006 22:00:46 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[brainstorming]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[efficient]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[idea factory]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[innovation strategy]]></category>
		<category><![CDATA[innovation system]]></category>
		<category><![CDATA[innovation training]]></category>
		<category><![CDATA[predictive innovation]]></category>
		<category><![CDATA[profitable innovation]]></category>
		<category><![CDATA[systematic innovation]]></category>
		<category><![CDATA[wasted energy]]></category>

		<guid isPermaLink="false">http://www.markproffitt.com/2006/12/14/google-is-an-innovation-amateur/</guid>
		<description><![CDATA[First, let me say I love Google. I was an early Google adopter and still recommend Google products. Analytics is so good that I dumped the custom tools I spent 2 years developing and now just use Google Analytics. And when Google Video was starting out I worked with them publishing videos and making suggestions [...]]]></description>
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